How nih.gov Looks on Facebook
This page shows how nih.gov appears when shared on Facebook. The current preview headline reads "National Institutes of Health (NIH) |". It pairs with the description "Official website of the National Institutes of Health (NIH). NIH is one of the world's foremost medical research cent..." and a social image. Overall, nih.gov's setup scores 74/100 against Facebook best practices.
Facebook preview
Large card (image ≥ 600px wide)
www.nih.gov
National Institutes of Health (NIH) |
Official website of the National Institutes of Health (NIH). NIH is one of the world's foremost medical research centers. An agenc...
Compact card (image < 600px wide)
www.nih.gov
National Institutes of Health (NIH) |
Official website of the National Institutes of Health (NIH). NIH is one of the w...
Analysis
nih.gov's social setup currently has 3 warnings that affect how it renders on Facebook. The most impactful fixes are listed below - they range from missing required tags to image dimensions that will be cropped or rejected by specific platforms.
In particular: no og:title - falling back to <title> tag; description is 379 characters - truncated on most platforms; canonical url and og:url do not match. Each of these has a one-line fix in the recommendations panel above.
What's working well: social share image found; title length is good (37 chars); twitter card type: summary. 3 of the checks we run pass cleanly.
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