Question 1

Why does tumblr.com's Twitter card show a small image?

Accepted Answer

tumblr.com sets `twitter:card` to `app`, which renders the image as a small thumbnail. To get the large hero image format, the meta tag would need to be `<meta name="twitter:card" content="summary_large_image">`.

Question 2

What Twitter card type does tumblr.com use?

Accepted Answer

tumblr.com uses the `app` card type.

Question 3

What Twitter handle does tumblr.com associate with shared cards?

Accepted Answer

tumblr.com sets `twitter:site` to `@tumblr`. This handle is shown as attribution next to the card on Twitter.

Question 4

Does tumblr.com have a social share image?

Accepted Answer

No - tumblr.com does not currently set an `og:image` or `twitter:image`. Twitter / X will fall back to extracting an image from the page or render no preview image at all.

Question 5

What headline does tumblr.com use for social previews?

Accepted Answer

tumblr.com's social headline is "Trending topics on Tumblr" (25 characters).

Question 6

What description does tumblr.com use for social previews?

Accepted Answer

tumblr.com's social description reads: "Explore trending topics on Tumblr. See all of the GIFs, fan art, and general conversation about the internet’s favorite things." (127 characters).

Question 7

What site name does tumblr.com display on social cards?

Accepted Answer

tumblr.com sets `og:site_name` to "Tumblr". This appears as a small attribution label on Facebook, LinkedIn, and Slack.

Question 8

What's the biggest issue with tumblr.com's Twitter / X preview?

Accepted Answer

No social share image found. Without an image, your shared links get significantly fewer clicks. Posts with images receive 2-3x more engagement.

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