Question 1

What is sumo.com's Open Graph type?

Accepted Answer

sumo.com declares `og:type` as `website`. This tells Slack how to categorize the content when generating a preview.

Question 2

What size is sumo.com's social share image?

Accepted Answer

sumo.com's `og:image` is 2752×1536 pixels. Slack recommends 800×418 (1.91:1 aspect).

Question 3

What headline does sumo.com use for social previews?

Accepted Answer

sumo.com's social headline is "Refract — Make Your AI Actually Creative" (40 characters).

Question 4

What description does sumo.com use for social previews?

Accepted Answer

sumo.com's social description reads: "Stop getting the same answers everyone else gets. Refract makes your AI creative, surprising, and genuinely useful." (115 characters).

Question 5

What site name does sumo.com display on social cards?

Accepted Answer

sumo.com sets `og:site_name` to "AppSumo". This appears as a small attribution label on Facebook, LinkedIn, and Slack.

Question 6

What's the biggest issue with sumo.com's Slack preview?

Accepted Answer

No favicon detected. Google search results show a small icon next to your domain. Without a favicon, your result looks generic and less trustworthy. Browsers and bookmarks also fall back to a default icon.

Question 7

How can I improve sumo.com's social previews?

Accepted Answer

Review the recommendations above - they list specific issues and provide ready-to-paste meta tag snippets. The highest-impact fixes are usually a properly sized `og:image` (800×418), a clear `og:title` under 60 characters, and a 50-155 character `og:description`.

How sumo.com Looks on Slack

Slack preview

Slack

Recommendations

Frequently Asked Questions

See sumo.com on other platforms

Validate other sites on Slack

Validate your own URL