Question 1

What is moz.com's Open Graph type?

Accepted Answer

moz.com declares `og:type` as `website`. This tells Slack how to categorize the content when generating a preview.

Question 2

What size is moz.com's social share image?

Accepted Answer

moz.com's `og:image` is 1200×630 pixels. Slack recommends 800×418 (1.91:1 aspect).

Question 3

What headline does moz.com use for social previews?

Accepted Answer

moz.com's social headline is "SEO Software for Smarter Marketing" (34 characters).

Question 4

What description does moz.com use for social previews?

Accepted Answer

moz.com's social description reads: "Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local S…" (187 characters).

Question 5

What site name does moz.com display on social cards?

Accepted Answer

moz.com sets `og:site_name` to "Moz". This appears as a small attribution label on Facebook, LinkedIn, and Slack.

Question 6

What's the biggest issue with moz.com's Slack preview?

Accepted Answer

Description is 187 characters - truncated on most platforms. LinkedIn cuts at ~100, Facebook at ~130, Google at ~160 characters.

Question 7

How can I improve moz.com's social previews?

Accepted Answer

Review the recommendations above - they list specific issues and provide ready-to-paste meta tag snippets. The highest-impact fixes are usually a properly sized `og:image` (800×418), a clear `og:title` under 60 characters, and a 50-155 character `og:description`.

How moz.com Looks on Slack

Slack preview

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